While organizations understand they must add usage-based business models to meet customer demand and stay competitive, many are not prepared to successfully implement them. Introducing usage-based pricing and billing requires an entirely different approach than flat subscription fees.
Our guest speaker Patrik Bruce, Product Leader at DigitalRoute, discusses the benefits and challenges — beyond billing — of offering usage-based services. While usage-based services create new revenue streams and improve customer experiences, they place new demands on quote-to-cash processes – particularly in processing data about usage. Patrik will offer practical advice for companies considering launching usage-based services.
In this on-demand webinar you will learn:
- How usage-based services create new revenue streams and improve customer experiences
- How usage-based models fit with subscription-based business models
- The new demands placed on quote-to-cash processes when processing usage data
- The benefits of leveraging usage data beyond billing
- Practical next-steps to leverage the benefits of usage-based business models