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VerticalScope Selects Aria Systems to Monetize Content and Communities

Leading integrated multi-platform media company chooses Aria to accelerate roll out of new web offerings, packages, and plans

San Francisco, CA – August 16, 2016 – Aria Systems, which helps enterprises grow subscription and usage-based revenue, today announced its partnership with publisher VerticalScope. VerticalScope, a multi-media platform headquartered in Toronto, Canada, has selected Aria’s cloud-based monetization platform to support its new self-service customer portal. This partnership will ultimately enable VerticalScope to speed up its time-to-market for new products and offers.

To increase advertising sales across their vast network of websites and online communities, in everything from automotive, power equipment, and pets, to sports, and technology vertical markets, VerticalScope looked to improve their customers’ experience by provisioning advertiser products through a new self-service portal.

After considering several options, VerticalScope chose Aria to replace their legacy billing system, automating previously manual processes. Aria also satisfied their requirement for comprehensive Salesforce integration to assure they had a single, one-stop view of the customer—further aiding customer service and their experience.

"Our business is selling advertising through one of the most visible and rapidly expanding website networks on the internet, so we need to move quickly," said Modestos Gikizas, Senior Director of Client Services at VerticalScope. "When we acquire a new web property or change an offering, we don’t have time to code and customize. With Aria we can make important pricing and packaging changes in minutes."

"Time to revenue is very important to VerticalScope, and Aria accelerates their processes with nimble automation, allowing them to focus on their core competency," said Tom Dibble, President & CEO of Aria Systems. "Fast-growing companies like VerticalScope depend on Aria to quickly execute on their innovative monetization strategies, and drive a better end-customer experience."

About Aria Systems

Aria Systems’ cloud-based monetization platform is the consensus analyst choice, top ranked by leading research firms. Innovative enterprises like Adobe, Philips, and Zipcar depend on Aria to accelerate time to market and increase flexibility, enabling them to maximize customer value and grow recurring revenue through subscription and usage-based offerings. For more information, visit

About VerticalScope Inc.

VerticalScope enables the world to share expertise and discover knowledge on subjects they love. Established in 1999, VerticalScope owns and operates consumer shopping portals and enthusiast forum websites focused on the automotive, outdoor, powersports, pets, technology, health and wellness, and home improvement vertical markets. VerticalScope’s online properties reach an average of 95 million highly qualified buyers and purchase decision makers each month. Visit for more information.

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Press Contacts

Parker Trewin | Aria Systems | + 1 415 549 2531 | Marina Greenwood | Activa PR | +1 415 776 5350 |

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