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Constant Contact Selects Aria Systems to Accelerate Recurring Revenue Growth of its Integrated Online Marketing Suite

Constant Contact to Benefit from a Myriad of Aria-enabled Agile Monetization Opportunities

Aria Systems Client Constant ContactSan Francisco, CA – July 9, 2014Aria Systems, the leading innovator in recurring revenue management, today announced that Constant Contact®, Inc. (NASDAQ: CTCT) has selected Aria’s cloud-based, recurring revenue management platform. Aria Systems helps businesses solve complex monetization problems to quickly grow revenue and deliver outstanding customer experiences. Constant Contact offers an all-in-one online marketing platform that helps small businesses drive repeat business and find new customers.  Aria will help Constant Contact provide a greater variety of pricing, packaging, and billing options to its more than 600,000 small business, non-profit, and association customers.

“To support the continued growth of Constant Contact’s online marketing solutions for small businesses, we needed a service that enables flexible pricing and billing options that couldn’t be provided by our current systems,” said Jim Walsh, vice president and chief information officer, Constant Contact. “Aria’s recurring revenue management service helps us quickly combine our current systems with more agile options so that we can maximize revenue from all channels, including our indirect channels.”

Constant Contact helps its customers easily design engaging marketing campaigns that integrate email newsletters, social media, trackable coupons, local deals, event registration, donations, and more.  Aria will help the company drive new business growth and customer satisfaction by enabling diverse pricing structures, multifaceted billing models, and dynamic account management responsibilities. Beyond supporting Constant Contact in these key areas, Aria brings its pioneering people, process, and technology to the table to ensure on-time implementation and customer success.

“We provide our customers with the flexibility to roll out increasingly creative ideas for pricing and packaging options that optimize their recurring business. These range from basic subscriptions to metered usage and tiered services, and include a wide variety of bundled offerings that can be mixed and matched based on the target market,” said Tom Dibble, CEO, Aria Systems. “Rather than force customers to conform to legacy software requirements and outdated, rigid structures, we enable customers to capitalize on virtually limitless monetization opportunities for strategic advantage.”

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