This Week in Monetization – May 11, 2017

Aria Monetization

Happy Friday! Between bouts of spring cleaning and summer chilling, see how Hasbro is trying to get people to subscribe to game night, why an automotive parts supplier is getting into tech, and what it looks like when subscriptions run wild.

Could you possibly be this board?

Everyone loves board game night, right? Hasbro wants to help you step up family game night by joining the subscription fray with its Hasbro Gaming Crate. The board game subscription ships three curated games to your door four times per year for $49.95 per crate. In a year, every coat closet will be packed with board games and every Friday night will be packed with “fun”. But, really, who needs that many board games around? A Netflix model might be better—ship a few games a quarter, customer returns them and gets new games in exchange. That way the games stay fresh and clutter is minimized. But for people LOVE board games and have huge closets, this is just the ticket.

Read more at Fortune

Delphi moves from steel to silicon

Many in the auto industry are acting more like tech companies, but parts supplier Delphi has made a definitive move toward Silicon Valley. This week, Delphi announced it will spin off its powertrain operations—which accounted for more than a fourth of its revenue last year—to shift its attention to such emerging fields as software, electronics, advanced safety and electrical architectures. This bold move is being hailed by industry insiders. “Having suppliers like a Delphi or others play in that space to help hook it together is wonderful. There’s really no downside,” said Wayne Powell, vice president for electronic systems at Toyota Motor North America. The company is now calling itself “a global supplier of vehicle technology” and may end up changing its name. Yet another sign that the automotive industry will look completely different in decades to come.

Read more at Automotive News

Subscriptions run wild

Do you run so many marathons that you wish there was a way to make it easier to sign up for them? 1. High five to you! 2. There is now a subscription service that makes signing up for races simpler and less expensive. Racepass, the first subscription-based membership for races, launched this week. It offers three different subscription levels—The Contender includes any three races—from fun runs to marathons—for $195 per year. The Athlete is any five races for $295 per year, and the Pro is an unlimited number of races for $695 per year. I’d tell you more about it, but I’m sure you’ve gotta run.

Read more at Runners World