This Week in Monetization – March 16, 2017

Aria Monetization

Happy Friday! Since we’re all still a little groggy from the time change, I’ll try to keep this as simple as possible this week. I may even resort to potty humor! On that, this week it’s a funny tale about a smart toilet, Intel getting inside the connected vehicle, and Cadillacs that chat with other cars.

Do we really want toilets to talk to us?

Smart devices have finally gone too far. The Smart Health Toilet featured in this video is just a little too Gattaca-esque for comfort. In the one room where you truly can be left alone, you will now be pestered by the freaking toilet telling you that you drank too much last night and eat too much fatty food. Truth be told, this video is a little odd and I’m not 100% sure it’s real (I can’t find a website for it), but it’s well within the realm of things that are technologically possible. And it’s definitely in the realm of stuff that will never, ever be in my house.

Intel Inside Autonomous Cars

The tech industry sees the connected car as the greatest opportunity in IoT—it’s estimated to be worth $25 billion annually by 2025, according to Bain & Company. Intel validated the tech industry’s interest in wheels this week when it announced its $15.3 billion acquisition of Mobileye, an Israeli company that makes sensors and cameras for driverless vehicles. With massive investments in connected cars by companies like Google, Cisco, Apple, and now Intel, it’s obvious that the tech industry will just as involved with autonomous tech as auto manufacturers.

Read more at the New York Times

Cars talking to cars

Vehicle-to-vehicle communications currently mostly involve, uh, hand signals. To make sure the “drivers” of the future are more civil, cars are going to have to start talking to one another. Not like “excuse me, buddy, can I merge here?” but a constant stream of communication to keep them moving smoothly and safely. V2V communications are in their infancy, and Cadillac is getting a big jump on developing the technology, which uses the 5.9 GHz spectrum that the US Federal Communications Commission (FCC) has set aside for connected cars. How they will get cars to yell “GET THE F&%* OUTTA MY WAY” at each other has yet to be established.