Recurring Revenue & Subscription Billing Blog

5 Ways to Prevent Billing Disputes
By: Owen Ray

Owen Ray

When it comes to billing, surprises are usually a bad thing. When your customer expects to see one thing on their bill or invoice and they get something else, you can expect a call or even to lose their business. From inaccurate invoices to errors and inconsistencies, there are many […]

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7 Customer-Centric Tactics to Build Customer Lifetime Value
By: Parker Trewin

Parker Trewin

As I suggested in my previous post on customer centricity, companies must reorient their thinking from product margins to customer lifetime value to be successful. While customer centricity may not be a new business concept, success in the arena now takes more than producing a product that meets demand. Emilie […]

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The Age of the Customer: A Rebirth of Customer-based Everything
By: Parker Trewin

Parker Trewin

These days it seems like everyone is talking about their customer obsession. From Forrester Research, which has based a business plan and research agenda on “The Age of the Customer” to Jim Blasingame’s book of the same name. Consultants, authors, and marketing pros are embracing customer centricity with bear hug-like […]

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Using Data for Customer Retention
By: Owen Ray

Owen Ray

Acquiring new customers isn’t cheap. According to global consulting firm Bain & Company, it costs six to seven times more for an organization to acquire a new customer than to keep an existing one. That partially explains why so many companies are now focused on recurring revenue strategies that drive […]

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Defining the Membership Economy – 7 Questions with Robbie Kellman-Baxter
By: Parker Trewin

Parker Trewin

Robbie Kellman-Baxter is a best-selling author, sought-after speaker, and industry expert on the Membership Economy, a rapidly accelerating business sector built upon establishing ongoing, formal relationships over time. Her company, Peninsula Strategies, helps teams grow new businesses and reposition existing businesses in light of these changing market conditions. Not surprisingly, […]

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Gazing Into the Crystal Ball: Business Predictions for 2016
By: Bob Harden

Bob Harden Guest Author

Along with celebrating the holidays, this is the time of year when we start looking ahead, thinking about what the future (i.e. 2016) might hold. My friends at Aria asked me to sit down and write my thoughts about business predictions for 2016. Back in July, I suggested that in […]

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5 Metrics for Measuring Recurring Revenue
By: Tom Dibble

Tom Dibble

Note: This article was originally published on CFO.com.  Companies that rely on recurring revenue business models are rapidly growing market share and Wall Street is rewarding their performance with higher multiples. More and more successful enterprises such as Amazon, Adobe, Salesforce, Netflix, Audi, and Uber are employing recurring revenue models […]

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From One-time to a Lifetime – The Recurring Revenue Opportunity
By: Eileen Bernardo

Eileen Bernardo

When 80% of your future profits come from 20% of your existing customers, it’s no surprise that businesses are focusing on increasing customer satisfaction and retention. An increasingly popular strategy to achieve this goal is the implementation of a recurring revenue model, which allows businesses to cultivate and nurture long-term […]

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3 Ways IoT Can Grow Customer Lifetime Value
By: Brendan O'Brien

Brendan O'Brien

Note: This article was originally published in Website Magazine. To view the article, click here. Customer lifetime value (CLV) is an important metric as it captures the revenue potential of each customer relationship over their lifespan with a company. Higher CLVs lead to greater profits for the enterprise, and now, […]

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Be Prepared – Soon All Revenue May Be Recurring Revenue
By: Sean Kirk

Sean Kirk Guest Author

Jon Gettinger, SVP of Marketing for Aria, believes that in 5 years, recurring revenue will impact all revenue. Is he completely nuts — or onto something? In this post, we explore 4 market trends that may well validate Jon’s audacious claim. Trend #1: The business case for recurring revenue is getting stronger. In […]

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The Forrester Wave: Subscription Billing Platforms, Q4 2015

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Recurring Revenue Management for Dummies

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