Subscription management platforms enhance recurring revenue

Remaining competitive with rival firms is the only way to survive in today's cutthroat private sector, as falling behind will lead to fewer customers and sales. As today's economic condition continues to encourage companies to deploy subscription business models, leveraging a subscription management platform is the only way to stay on par.

In a recent interview with Forbes, Tom Dibble, CEO and president of Aria Systems, said leveraging a cloud-based billing and management platform can help firms accurately generate and monitor recurring revenue. By using Aria Systems, for example, an organization can outsource its billing operations to ensure they are efficient.

"Aria Systems is very busy these days, having doubled every year in the last two," Dibble said, according to Forbes.

Dibble said billing is a fundamental aspect of any business, regardless of size or industry. If done poorly, billing processes can inhibit an organization's ability to grow. If the billing process is efficient, on the other hand, it can act as a significant competitive advantage, Forbes reported.

This sentiment was echoed in another report by Econsultancy, which said billing needs to be efficient for companies in the subscription commerce market. By leveraging intuitive and adept cloud billing solutions, for example, firms can enhance recurring revenue by making real-time adjustments to keep customers happy.

As the subscription business model continues to gain momentum in the private sector, decision-makers need to investigate and evaluate different subscription management platforms that will help their organizations improve operations. By deploying the right tools, firms will likely be able to maximize customer loyalty, secure predictable revenue and possibly gain a competitive advantage over those that have not implemented the appropriate technologies to strengthen recurring revenue models.

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The Forrester Wave: Subscription Billing Platforms, Q4 2015

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