Recurring Revenue & Subscription Billing Blog
Boosting Customer Retention – The Metric More Valuable than Customer Acquisition
Remember Andrew Mason, the giddy and self-deprecating GroupOn CEO who introduced daily deals into our lexicon? It’s been almost two years since he was fired, but the lessons of his ouster are, if anything, more relevant today to those who’ve bet their future on recurring revenue. The broad brush strokes […]
Read More »The Vital Role of Customer Experience and Lifetime Value
My bright blue bathing suit had turned pale pink from all the chemicals in the pool and I knew it was only a matter of time before the chlorine ate through the nylon fabric. Once, when I waited too long to replace an old suit, the front of my trunks […]
Read More »Recurring Revenue Management for Dummies
