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KingsIsle Entertainment Drives Online Gaming Revenues With Aria Billing and Subscription Management

Massively Multiplayer Online Gaming Company Succeeds With SaaS Billing Leader

SAN FRANCISCO, CA - March 10, 2010 - GAME DEVELOPERS CONFERENCE 2010 - Aria Systems, Inc. (http://www.AriaSystems.com), the leading provider of recurring billing and subscription management solutions, today announced that KingsIsle Entertainment (http://www.kingsisle.com) is using Aria Platform Enterprise Edition to support tremendous growth in its online gaming community. KingsIsle specializes in massively multiplayer online (MMO) games that provide entertainment for the entire family. KingsIsle now processes millions of dollars a month using the Aria Platform, and serves as a great real-world example of the flexibility and economic advantages of Aria’s SaaS billing platform over traditional on-premise enterprise billing solutions.

Wizard101 (http://www.wizard101.com), KingsIsle’s flagship property, recently won MMORPGs “Family Game of the Year” for 2009, received the Parent Tested Parent Approved Media Seal of Approval in 2009 and was recognized by the National Parenting Publications Awards. Wizard101 is an elaborate virtual world of Wizardry in which magic and sorcery come to life. Players embark on quests through the game’s themed worlds interacting with a cast of good, evil and frequently silly characters along the way. The company’s experienced and creative team is raising the bar in online entertainment by offering products with rich storylines, friendly navigation, top-quality art and fully-voiced characters. KingsIsle’s Wizard101 community recently raised $126,000 for Children’s Charities, and recently launched its new WizardBlox application for the iPhone.

“When entertainment companies like KingsIsle launch new titles, it’s hard to know how quickly those titles will take off, and what kind of revenue and subscriber activity to expect in the first year,” said Ed Sullivan, CEO at Aria Systems. “That’s the beauty of Aria’s SaaS billing platform. Instead of having to estimate growth or pre-pay for hardware and software licenses, we let companies get to market quickly and focus on their business, not their billing infrastructure.”

KingsIsle manages paying subscribers using Aria Platform Enterprise Edition, with integration to Chase Paymentech for payment processing. The Aria Platform automates regular invoicing to KingsIsle customers, as well as tracking payment status and sending notifications to subscribers based on current or future events like upcoming credit card expiration. KingsIsle chose Aria for its functional breadth, comprehensive API, scalability, and unmatched security and compliance.

“Aria Platform Enterprise Edition is a key enabler of our commercial success,” said David Nichols, President and COO at KingsIsle Entertainment. “Aria lets us focus on building great games and has scaled from both a capacity and economic perspective for our business.”

Aria Systems is proud to be exhibiting at the Game Developers Conference 2010 at booth #1246. To learn more about the Aria Billing and Subscription Management Platform at GDC, email .(JavaScript must be enabled to view this email address).

About Aria Systems

Aria is the market leader in subscription and recurring billing solutions. Since 2003, Aria has managed over one million accounts in more than 195 countries. Aria’s Billing Platform is the billing industry’s most reliable, flexible and scalable on demand tool for accelerating revenue capture while significantly reducing operating costs. Additionally, having achieved end-to-end Level 1 PCI Compliance and SAS70 Certification, Aria Systems leads the market in security and compliance. Backed by Hummer Winblad Venture Partners, Venrock Associates and Dave Labuda, Founder and former CEO of Portal Software, Aria’s team of SaaS and billing experts are part of a company that billed over 2.5 million customers for $1 billion a year in transactions. Aria Systems is headquartered in Media, PA (metropolitan Philadelphia) and has offices in the San Francisco Bay Area (San Mateo, CA). Aria Systems has been ranked as the 5th fastest growing, privately held company in the Philadelphia region by the Philadelphia 100. For more information about Aria Systems, visit http://www.AriaSystems.com or call 1-877-755-2370.

Media Contacts

Joy Larkin
Marketing Director
jlarkin@ariasystems.com
484-234-8000 x226
http://www.AriaSystems.com
http://twitter.com/betterbilling

Tony Keller
Vice President
SS|PR
O: 847-415-9329
C: 847-421-1477
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