Press Release

Recurring Revenue Expert Aria Welcomes Salesforce.com to the World of ‘Superpods’

San Francisco, CA – November 25 , 2013 – Cloud-based recurring revenue expert Aria Systems commends Salesforce.com’s recent announcement that it will offer dedicated infrastructure to its largest customers in partnership with Hewlett-Packard. Salesforce.com added that it will host the Superpod service at its data centers, and said the new service will be based on HP hardware and jointly sold by the two vendors.

Some news reports, including one from Computerworld on November 19th, 2013, said the company’s announcement of “Superpods” had been made in response to demand from large customers who don’t like the multitenant delivery model. Until the recent announcement, Salesforce.com had all customers sharing cloud-based applications but separated and secured the customer data.

“Welcome to the club,” said Jon Gettinger, Senior Vice President for Marketing at Aria Systems. “We’ve been doing this for a couple of years now with our own appliance model. Salesforce.com has discovered that, as they move up into working with larger enterprises, businesses at this level have much different compliance needs than smaller businesses.”

In fact, HP said it intends to be the first customer to be deployed on a Salesforce Superpod. The two companies made the announcement last week at Dreamforce, which is Salesforce.com’s very popular annual user and developer conference held in San Francisco.

“We congratulate Salesforce.com on offering multiple deployments options, which is available in even more varieties from Aria Systems,” Gettinger said. “Bigger customers need more flexibility in terms of options, as the pure SaaS model is not going to work for every customer.”

The appliance version gives customers the benefits of SaaS, but isolates the software and data onto its own separated hardware. This is done mostly for compliance issues, and gives the customer some control over the system at all times. Indeed, they have shared control with the vendor.

A lot of these very large businesses want something on separate hardware but they still want the vendor to manage it. Aria responded to this need two years ago and has its own ‘pod service’

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The Right Recurring Revenue Model for Success

About Aria Systems

Aria Systems helps leading businesses connect their customers with the products and services they love. Industry leaders like Pitney Bowes, Experian, AAA NCNU, VMware, HootSuite and many others choose Aria to power their recurring revenue business and deliver exceptional experiences to their customers. Learn more about us at www.ariasystems.com.

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