San Francisco, CA - Jul 16, 2013
Aria Systems, delivering the full power of subscription commerce to transform business, today announced a breakthrough for businesses using a recurring revenue model to sell products and services through channels. Aria’s Unified Channel Billing provides channel businesses with the capability to easily set up and manage billing and reporting systems across distribution networks with any level of complexity.
With Aria’s Unified Channel Billing capability, the entire billing process up and down each channel is automatically managed, controlled, monitored, and reported for each entity in the chain. Suppliers gain full transparency for billing in the downstream direction. At the same time, resellers can anonymize data in upstream reporting to retain control of their proprietary customer and pricing information. Unified Channel Billing provides the resilience to support long term channels as well as the flexibility to quickly adapt to short term opportunities.
“As companies transition to offering cloud subscription services, one of the challenges that they often face is enabling their partner and reseller network to sell subscription-based offerings,” said Amy Konary, Research VP at IDC. “Aria’s Unified Channel Billing should help address the needs of channel-focused companies.”
Previously, a disconnect has persisted between recurring revenue businesses and channel marketing. Channel businesses typically rely on CRM solutions to automate partnerships with wholesalers, distributors, ISVs, VARs, and other resellers, but this approach is oriented toward individual transactions. As companies increasingly strive to develop ongoing relationships with their customers, channel businesses face many difficulties for building recurring revenue streams. Relying on partners for billing and reporting creates exposure to delays and risks of inaccuracy. Aria’s Unified Channel Billing was designed to eliminate these barriers.
“The development of Aria’s Unified Channel Billing capability has been driven by real world customers’ needs,” said Tom Dibble, CEO, Aria Systems. “Our goal was to create a seamless connection between the domains of channel distribution and recurring revenue, with appropriate controls, transparency, and privacy. The resulting solution is available now.”
Unified Channel Billing provides end-to-end SaaS billing and reporting across business partnerships with any level of complexity. All the advantages of a recurring revenue strategy are now available for channel businesses, exclusively from Aria Systems.
If you’re new to subscription billing, consider downloading this e-book, Subscription Billing for Dummies. To better understand how to buy the right subscription commerce solution for your company, read Six Key Buying Considerations e-Paper. Learn more about businesses like Red Hat that rely on recurring revenue from this whitepaper The Anatomy of Recurring Revenue Model.
Aria Systems delivers the full power of subscription commerce to transform business by creating new opportunities, improving customer relationships and providing more revenue predictability. The Aria Subscription Billing and Management Platform is used by brand name companies such as Pitney Bowes, AAA NCNU, Experian, Red Hat, Ingersoll Rand, EMC, VMware, and HootSuite to evolve their company’s subscription business while delivering outstanding customer experiences.